Descript: AI-Powered Video & Audio Editing for Realtors
Descript is an all-in-one AI-powered video and audio editing platform that works like a word processor. Realtors can record, edit, caption, and publish marketing videos, listing overviews, podcast episodes, or client FAQs—all without needing advanced editing skills. If you can edit a Word doc, you can edit a video in Descript.
How Easy Is It to Use?
➡️ Edit video by editing text—Descript transcribes and syncs everything
➡️ Automatically removes filler words (“um,” “uh,” etc.)
➡️ Drag-and-drop visuals, sound effects, and branding elements
➡️ Screen recording and webcam capture included for quick walkthroughs
How Much Does It Cost?
Free Plan: Basic tools with watermark and limited transcription
Creator Plan: $12/month—unlimited screen recording, watermark-free
Pro Plan: $24/month—advanced editing, AI voice overdub, and premium exports
A high-value tool compared to hiring editors or outsourcing video production
How NVAR Members Can Use Descript.com
Create Branded Listing Intros & Reels
✔️ Add your voice or use AI overdub to narrate property photos and videos
✔️ Perfect for email, text blasts, or social posts
Build a Local Market Video Series
✔️ Record monthly housing market updates and publish on YouTube or IG
✔️ Use captions and visual highlights to drive more views and engagement
Answer FAQs Once—Then Reuse Forever
✔️ Make explainer videos for buyers, sellers, or VA loan questions
✔️Store them in your CRM or autoresponder for automated education
Launch a Mini-Podcast or Audio Update
✔️Repurpose your blogs or newsletters into short audio shows
✔️ Host them on your website or link in bio
Create Content Without Hiring an Editor
✔️Save money and stay consistent—Descript makes video creation as easy as writing an email
How Does It Change the Game for Realtors?
✅ Edit Videos Like a Doc
No timeline editing—just delete or rearrange words in the transcript, and your video changes with it.
✅ Create Listing Videos in Minutes
Record a quick voiceover, drag in your property photos or clips, and export a polished video fast.
✅ Great for Social Media & Reels
Add captions, highlight quotes, and create vertical video formats for Instagram, TikTok, or YouTube Shorts.
✅ Podcast or Voiceover-Ready
Want to host a quick podcast episode or market update? Descript makes it easy.
✅ AI Voice Overdubs Save Time
Correct a flub without re-recording the whole video—Descript’s AI can say your fixed line in your own voice.
How to Use Descript for Content Creation
✅ Record Once, Use Everywhere
Film your message, then create versions for email, YouTube, Instagram, and podcasts
✅ Auto-Caption and Clip
Add branded captions automatically—cut 60-second clips for Reels or Stories
✅ Fix Mistakes Without Re-recording
Use AI voice overdub to patch small errors without redoing the whole thing
✅ Repurpose Longform into Shortform
Turn a 5-minute video into multiple clips, quote cards, or blog posts
How NVAR Staff Can Support Members
Hands-On Editing Workshops
✔️ Teach agents how to record, edit, caption, and export their own content
✔️Help members repurpose listing videos, testimonials, and reels
Launch a “30 Days of Content” Challenge
✔️ Provide prompts for members to create quick Descript videos each week
✔️ Feature their clips in NVAR’s social or training materials
Offer Ready-to-Edit Templates
✔️ Provide listing video templates with intro/outro animations and music
✔️Include NVAR branding guidelines and compliance-friendly scripts
Podcast Launch Lab
✔️ Help members start a hyper-local real estate podcast
✔️ Offer technical coaching and storytelling support using Descript tools
Highlight Member-Created Content
✔️ Showcase the best agent-made videos across NVAR platforms
✔️ Inspire other members to try AI video creation tools
NVAR Digital Launchpad
✔️ Feature new Durable-built member websites on NVAR’s social media and email blasts
✔️ Create a monthly “Digital Launch Spotlight” for visibility and networking
Local SEO Education & Support
✔️ Teach agents how to optimize Durable sites for Google search
✔️ Include topics like meta descriptions, linking Google Business profiles, and local keyword research
FAQs for Agents
Q: Do I need editing experience?
No—if you can edit text, you can edit in Descript.
Q: Can I use it for Instagram or TikTok content?
Yes—Descript supports vertical video, captions, and short-form editing.
Q: Is it good for listing videos?
Absolutely—combine narration with listing photos or walkthrough clips and you’re ready to post.
Q: Can I do a podcast with it?
Yes—record, edit, and publish a full podcast or audio series directly from Descript.
Q: Can it replace a video editor?
For most agents—yes. It’s ideal for solo content creation or teams that want to scale output affordably.
Q: Can I link it to my CRM or email tool?
Yes—use built-in integrations or connect via Zapier.