Roof AI: Your 24/7 Real Estate Chat Assistant
Roof AI is a smart, real estate–specific chatbot that lives on your website and engages visitors in real time. It answers questions, qualifies leads, and routes serious buyers and sellers to you or your team—automatically. Think of it as your virtual assistant that never sleeps.
How Easy Is It to Use?
➡️ No coding or tech expertise needed
➡️ Seamlessly embeds into your website
➡️ Instantly greets visitors, asks relevant questions, and collects lead info
➡️ Saves you time by handling basic inquiries, FAQs, and appointment requests
How Much Does It Cost?
No public pricing listed—Roof AI uses a “Contact Sales” model
Likely custom pricing based on team size, website traffic, and lead volume
Potential for bundled rates if adopted at association or brokerage level
How NVAR Members Can Use Roof.AI
Upgrade Your Website with Smart Engagement
✔️ Add Roof AI to your site to greet and qualify every visitor
✔️ Perfect for solo agents, teams, and brokerages looking to scale intelligently
Stay Responsive 24/7
✔️ Convert after-hours traffic into real leads
✔️ Use the chatbot to schedule appointments, share listings, and answer FAQs
Boost Conversion Without More Work
✔️ Let the bot do the pre-qualifying and deliver warm leads directly to your inbox or CRM
Delegate Without Hiring
✔️Acts like a virtual ISA (Inside Sales Agent), minus the salary or training
How Does It Change the Game for Realtors?
✅ Never Miss a Lead Again
Roof AI engages every visitor on your site—even after hours or on weekends.
✅ Qualifies Prospects Automatically
The chatbot distinguishes between casual browsers and serious buyers or sellers, so you don’t waste time chasing cold leads.
✅ Instant, Personalized Replies
Visitors receive answers immediately—no waiting for a callback or email reply.
✅ Smarter Follow-Up
Data collected through Roof AI helps agents personalize their outreach and focus on high-priority leads.
✅ Frees Up Your Time
Spend less time answering repetitive questions and more time closing deals.
Lead Engagement with Roof AI: How-To
✅ Trigger Smart Conversations
Set up tailored greetings based on time of day or visitor behavior
✅ Qualify in Real Time
The bot collects names, contact info, and buying/selling intent instantly
✅ Route Leads Seamlessly
Assign leads to team members, link to CRM tools, or schedule consults
✅ Analyze & Optimize
Track which conversations convert, then refine your bot’s performance
How NVAR Staff Can Support Members
Explore Group Pricing or Pilot Access
✔️ Negotiate preferred pricing or bundled options for NVAR members
✔️Offer a limited trial period for interested members to test the tool
Training & Onboarding Support
✔️ Host webinars and hands-on workshops for agents to learn:
⚫️Best chatbot practices
⚫️Lead routing strategies
⚫️Writing great bot scripts that convert
Share Member Success Stories
✔️ Showcase agents who closed deals or scaled outreach with Roof AI
✔️ Use real stories to build confidence in the tool’s ROI
Connect Members with Support
✔️ Offer a dedicated contact at Roof AI or a help desk system
✔️ Include Roof AI in your Tech Toolkits and AI Learning Lab lineup
FAQs for Agents
Q: Can I use it for SEO?
Yes—customizable headlines, keywords, and meta descriptions included.
Q: Is it customizable enough for real estate?
Yes—embed videos, add listings, brand it fully, and create strong CTAs.
Q: Will it impress luxury clients?
Yes—with clean layouts, custom branding, and high-res media, it looks polished and professional.
Q: Can I use this with my brokerage site?
Absolutely—it complements your brokerage site by giving you more flexibility and lead-gen potential.
Q: Can I link it to my CRM or email tool?
Yes—use built-in integrations or connect via Zapier.